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Prada F/W 2018

Art / Architecture / Design / Fashion


Posted February 26th, 2018 By Colby Mugrabi

The setting of Prada’s fall/winter 2018 runway show was quite literally a living, breathing ‘Pradasphere’ – riffing on the title of the Italian brand’s 2014 traveling exhibition and self-published book, by the same name. As show-goers were escorted up to the fourth floor of Rem Koolhaas’ latest, soon-to-be-open structure as part of the expanding Fondazione Prada, they were greeted by a dark abyss of railroad tracks, sprinkled with towering neon signs; a landscape of Prada filled with the brand’s fluorescent iconography. From bright bananas and monkeys, to flame heels and spiders, the surrounding imagery set a self-referential tone for the show to come, a continuation of themes seen in the brand’s pre-fall collection shown in Milan in January. The show opened with strong looks in black neon, a trademark material of the brand’s, and evolved into an exhilarating spectacle of iconic Prada emblems and textures; shaggy, fluorescent colored fringe, originally shown in black for fall/winter 2007, flame heels from spring/summer 2012, ID badges carried through from pre-fall 2018, and the return of Prada sport! There was texture mixing galore, industrial materials contrasted with delicately embroidered tulle, and heavy tweed bustiers atop feminine pleated dresses, representing a contrast between femininity and utilitarianism that has come to define the Prada woman over the past three decades. It seems for fall/winter 2018 Mrs. Prada had a glorious time digging into her own archive for inspiration, resulting in a feverishly modern collection of Prada staples reworked and remastered by the one and only Miuccia Prada.

Prada fw 2018 muse board fv
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References

Pierre Cardin

Sculptures Utilitaires, V-Desk

Utilitarian sculptures by pierre cardin

The MUSAC Contemporary Art Museum of Castilla y León

Mansilla + Tuñón

59f4a093ecc5678a1f25360bc79ee421

Ashley Bickerton

Tormented Self Portrait Susie at Arles No.2, 1988

Ashley bickerton  tormented self portrait susie at arles no.2  1988

Blair Thurman

Mask of the Special Red Death, 2009

Blair thurman mask of the special red death  2009

Thomas Ruff

Substrat, 2002

Thomas ruff zwirner 03

Herzog & de Meuron

Rail Switchtower, Basel, Switzerland, Built 1998-99

Rail switchtower  basel  switzerland  herzog   de meuron

Cindy Sherman

Untitled #70, 1980

Cindy sherman untitled  70  1980 chromogenic color print

Nylon Stockings

1960s

  nylonh stockings 1960s

1960s Fashion Editorial

  c37ddbc5f7bfd71e5cb8aa951be5b9af

Blair Thurman

309 thumbnail 1

L'Officiel Magazine, 1973

  l officiel magazine 1973

Jack Goldstein

Film still from 'The Jump', 1978

Jack goldstein  the jump  1978  16mm film  color  silent  26 sec.  courtesy galerie daniel buchholz  berlin cologne and the

Arata Isozaki

Fuji Cabinet for Memphis, 1981

Arata isozaki  for memphis  1981

Blair Thurman

Opfikon (Memo from Turner), 2010

Blair thurman  opfikon  memo from turner  2010

Thomas Ruff

Portrait (J. Renzel), 1988

37ecb83e094f317fe90a8007d456027b

Thomas Ruff

Portrait (P. Lappat), 1987

100087b

Gianfranco Frattini for Cassina

Sesann 2 1/2 Seat Sofa, 1970s

Sesann 2 1 2 seat sofa by gianfranco frattini for cassina  1970s

Justin Adian

Work from Come and Take It

Justin adian come and take it art gessato gblog 2

Jack Goldstein

Film still from 'The Jump', 1978

Film still from jack goldstein   s the jump  1978

Jack Goldstein

Untitled, 1986-1988

Jack goldstein  untitled  ca. 1986 1988

Kon Trubkovich

Untitled, 2010

Kon trubkovich  untitled  2010

Tullio D'Albisola

Miele Italiano Miele, 1930

Miele italiano miele  tullio d albisola  1930
References
Utilitarian sculptures by pierre cardin

Pierre Cardin

Sculptures Utilitaires, V-Desk

1 of 22

59f4a093ecc5678a1f25360bc79ee421

The MUSAC Contemporary Art Museum of Castilla y León

Mansilla + Tuñón

2 of 22

Ashley bickerton  tormented self portrait susie at arles no.2  1988

Ashley Bickerton

Tormented Self Portrait Susie at Arles No.2, 1988

3 of 22

Blair thurman mask of the special red death  2009

Blair Thurman

Mask of the Special Red Death, 2009

4 of 22

Thomas ruff zwirner 03

Thomas Ruff

Substrat, 2002

5 of 22

Rail switchtower  basel  switzerland  herzog   de meuron

Herzog & de Meuron

Rail Switchtower, Basel, Switzerland, Built 1998-99

6 of 22

Cindy sherman untitled  70  1980 chromogenic color print

Cindy Sherman

Untitled #70, 1980

7 of 22

  nylonh stockings 1960s

Nylon Stockings

1960s

8 of 22

  c37ddbc5f7bfd71e5cb8aa951be5b9af

1960s Fashion Editorial

9 of 22

309 thumbnail 1

Blair Thurman

10 of 22

  l officiel magazine 1973

L'Officiel Magazine, 1973

11 of 22

Jack goldstein  the jump  1978  16mm film  color  silent  26 sec.  courtesy galerie daniel buchholz  berlin cologne and the

Jack Goldstein

Film still from 'The Jump', 1978

12 of 22

Arata isozaki  for memphis  1981

Arata Isozaki

Fuji Cabinet for Memphis, 1981

13 of 22

Blair thurman  opfikon  memo from turner  2010

Blair Thurman

Opfikon (Memo from Turner), 2010

14 of 22

37ecb83e094f317fe90a8007d456027b

Thomas Ruff

Portrait (J. Renzel), 1988

15 of 22

100087b

Thomas Ruff

Portrait (P. Lappat), 1987

16 of 22

Sesann 2 1 2 seat sofa by gianfranco frattini for cassina  1970s

Gianfranco Frattini for Cassina

Sesann 2 1/2 Seat Sofa, 1970s

17 of 22

Justin adian come and take it art gessato gblog 2

Justin Adian

Work from Come and Take It

18 of 22

Film still from jack goldstein   s the jump  1978

Jack Goldstein

Film still from 'The Jump', 1978

19 of 22

Jack goldstein  untitled  ca. 1986 1988

Jack Goldstein

Untitled, 1986-1988

20 of 22

Kon trubkovich  untitled  2010

Kon Trubkovich

Untitled, 2010

21 of 22

Miele italiano miele  tullio d albisola  1930

Tullio D'Albisola

Miele Italiano Miele, 1930

22 of 22


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